After teasing fans with sneak peeks on social media, global music sensation TYLA is officially turning up the summer heat with the release of her highly anticipated single and music video, “IS IT”—out now on all platforms. The sultry, dance-driven track marks a bold return to the spotlight as TYLA kicks off her sizzling #WEWANNAPARTY summer.
Produced by Sammy Soso and brought to life by visionary director Aerin Moreno (who also helmed TYLA’s unforgettable “Push 2 Start” video), “IS IT” is a magnetic blend of amapiano rhythms, flirtatious lyrics, and signature choreography that’s bound to light up dance floors around the world. “Is it wrong that I want to get right with you?” TYLA teases, locking eyes with the camera and her fans in a moment of irresistible tension.
The music video delivers a dazzling, multi-sensory experience: from hypnotic solo routines to intimate choreography with a dance partner, to high-energy club scenes—all unfolding seamlessly in a single room. It’s a visual journey of desire, rhythm, and reinvention. “I’m excited to see this new version of me and hear what it sounds like and just have fun with it — just bring back fun in music,” TYLA told NYLON.
TYLA’s 2024 has been nothing short of iconic. From viral red carpet moments at the Met Gala, electric performances at Coachella, Governors Ball, and Nickelodeon’s Kids’ Choice Awards (which she also hosted), to high-profile brand partnerships with Pandora, Erewhon, and most recently Coca-Cola, she’s cementing her status as a global powerhouse. Her track “Bliss” soundtracks Coca-Cola’s feel-good “Road Trip” campaign, now airing worldwide.
She also recently captivated 55,000 fans at Poland’s Open’er Festival, and is set to headline Barbados’s Tipsy Music Festival this July—solidifying her place as one of the most in-demand performers on the planet.
Even Hollywood can’t resist the TYLA effect. She joins Rihanna and James Corden in the soundtrack lineup for the upcoming Smurfs movie, lending her fresh single “Everything Goes Blue” to the big screen.
With “IS IT,” TYLA continues to define the sound—and style—of the season. More than just a song, it’s a statement: the dance floor is hers, and she’s only just getting started.
“IS IT” is available now. Watch the music video and stream it on all platforms today.
#ISIT #TYLA #WeWannaParty #NewMusic #TYLAszn #AmapianoVibes
