As the world celebrates International Women’s Month, the spotlight is on progress, empowerment, and the ongoing pursuit of gender equality. In the Philippines, March also signals the start of summer—a season often defined by travel, rest, and quality time with loved ones.
But this year tells a different story. With global uncertainties and economic pressures on the rise, many are rethinking how they spend—not just their time, but their money. What was once a season of leisure is now becoming a moment for reflection, recalibration, and smarter financial choices.
In response to this shift, CIMB Bank Philippines is encouraging Filipinas to take a more proactive approach to financial independence. The focus: building resilience through better planning—whether that means strengthening an emergency fund, setting aside savings for essential expenses, or creating a more secure financial cushion for the future.
Data from the Philippine Institute for Development Studies shows that 55% of Filipino women already have savings—a solid foundation. Now, the next step is maximizing that momentum by adopting tools that make saving more intentional, structured, and sustainable.
Smarter Saving Starts Here
To support this journey, CIMB Bank PH introduces the Own My Goals (OMG) feature within its mobile app—a digital solution designed to simplify goal-based saving.
With OMG, users can set multiple financial goals and track their progress in real time. The Auto Save feature allows for automated monthly contributions, helping users build consistency and discipline without the need for constant manual input. Whether preparing for emergencies or planning long-term milestones, the platform ensures every peso is allocated with purpose.
Personalized, Organized, and Built for Control
The feature allows users to create up to 10 personalized UpSave accounts and one GSave account, each tied to a specific financial goal. From emergency funds and medical savings to utility backups and future investments, everything can be organized and monitored through a single, intuitive dashboard.
Customization tools—such as unique icons and background themes—make it easier to distinguish between goals, while built-in reminders (weekly, bi-weekly, or monthly) help users stay on track and never miss a deposit.
Turning Uncertainty into Opportunity
In today’s unpredictable environment, financial preparedness is more than just a safety net—it’s a form of empowerment. By shifting from reactive spending to intentional planning, Filipinas can navigate uncertainty with greater confidence and clarity.
This Women’s Month, the message goes beyond celebration. It’s about taking control, building stability, and making choices that secure the future—no matter the season.
To learn more about CIMB Bank PH’s Own My Goals feature, visit cimbank.com.ph/omg.
