UnionBank Negosyante: Leading the SME Revolution at Soirée 2025

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Standing photo by UB Logo

UnionBank, the trusted banking partner of Filipino small and medium enterprises (SMEs), is once again teaming up with Retail Lab for Soirée 2025, one of Metro Manila’s most anticipated holiday shopping events. Building on successful collaborations in previous years, UnionBank is placing its flagship SME platform, UB Negosyante, at the heart of the experience—demonstrating how NextGen banking meets NextGen shopping.

The Holiday Soirée takes place on December 13–14 at The Fifth at Rockwell, Makati City, transforming the venue into a vibrant marketplace where hundreds of Filipino entrepreneurs and homegrown brands can connect with new customers and expand their reach—powered by UnionBank’s innovative digital banking solutions.

“Filipino entrepreneurs are the backbone of our economy,” said Dino Velasco, UnionBank’s Head of Institutional Segment Marketing. “Through UB Negosyante, we aim to be the NextGen bank for SMEs by providing tools and services that help them grow, while making it easier for consumers to discover and support local businesses.”

At Soirée 2025, both merchants and shoppers will experience seamless, cashless transactions through UnionBank’s QRPH-enabled payments, available exclusively at the event entrance for faster and more convenient access. As a special perk, the first 300 UnionBank debit and credit cardholders, as well as UB Online users, will enjoy free event admission, making the shopping experience even more rewarding.

UnionBank will also spotlight its suite of SME-focused products under UB Negosyante, designed to support businesses at every stage of growth. These include the UnionBank BizStarter Account, an entry-level checking account with a low initial deposit of just ₱5,000, making banking more accessible for startups and small enterprises; the UB Negosyante App, a comprehensive financial platform that enables entrepreneurs to manage funds, disburse payments, and generate QRPH codes for seamless collections; and Business Line, a revolving credit facility of up to ₱10 million, offering SMEs the flexibility to expand operations, manage cash flow, or invest in growth opportunities.

“Soirée is more than just a shopping event—it’s a celebration of Filipino creativity and resilience,” Velasco added. “With UB Negosyante, we’re not only supporting SMEs; we’re building an ecosystem that connects entrepreneurs with communities eager to shop local and champion homegrown talent.”

With UnionBank’s NextGen banking tools and the power of UB Negosyante, Soirée 2025 becomes a dynamic platform for growth, innovation, and meaningful partnerships—empowering Filipino entrepreneurs to live a life unlocked: unlocked from financial limitations through accessible banking and credit, unlocked from operational inefficiencies with smart digital tools, and unlocked from missed opportunities by connecting SMEs with new markets and customers.

For more information on UnionBank’s SME solutions, visit www.unionbankph.com or follow UnionBank on Facebook, X, Instagram, and YouTube. Deposits are insured by PDIC up to ₱1,000,000 per depositor. Union Bank of the Philippines is regulated by the Bangko Sentral ng Pilipinas (https://www.bsp.gov.ph). Customer inquiries may be directed to the UnionBank Customer Service Hotline at (+632) 8841-8600.

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