Philippines Names Globe Most Recommended Telco Brand of 2025

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Synergy YouGov

Based on study by SYNERGY | YouGov reflecting brand trust and loyalty

Globe has once again proven its place in the hearts of Filipinos, earning the coveted title of Most Recommended Telco Brand for 2025 in the Philippines—a recognition fueled directly by consumer trust and satisfaction.

In photo (L–R): Renzo Reyes, of SYNERGY Market Research + Strategic Consultancy; Chief Operations Officer  Yoly Crisanto, Globe Chief Sustainability and Corporate Communications Officer; Germaine Reyes, President and CEO of SYNERGY Market Research + Strategic Consultancy; and Chi Wei Teo, General Manager of YouGov Singapore.

Presented during the SYNERGY | YouGov Awards, the accolade is based on insights from YouGov BrandIndex, a trusted daily brand perception tracker. From January to December 2024, Globe topped the charts with the highest recommendation scores among telco brands—clearly reflecting the strong bond between the brand and its customers.

Yoly Crisanto, Globe’s Chief Sustainability and Corporate Communications Officer, accepted the award with gratitude and pride.

“We’re really, truly proud to receive this award—and we dedicate it to our customers,” she said. “We will always and continue to pursue making our customers happy and satisfied. At the end of the day, they are our North Star.”

But this award goes beyond numbers—it’s a testament to Globe’s continued commitment to listening to its customers, delivering innovative solutions, and making meaningful impact in everyday lives.

Whether it’s providing strong, reliable connectivity, supporting digital education, or empowering users through accessible self-service tools on the GlobeOne app, Globe is making life easier, one connection at a time.

From enhancing digital infrastructure in underserved areas to launching personalized rewards and lifestyle promos, Globe is focused on what matters most: gaining and keeping customer trust. This recognition affirms what millions of Filipinos already know—Globe is the brand they trust, recommend, and rely on.

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