When Watsons said “Flip it, Flaunt it,” I didn’t expect they’d mean it quite so literally—but after attending their week-long hair affair at the SM Mall of Asia Main Atrium, I walked out with not just a fresh ‘do, but a whole new confidence.
I visited the event last [insert date you attended], and from the moment I stepped into the space, I could already tell Watsons wasn’t just about selling hair products—it was about celebrating individuality through hair. The venue was transformed into a full-on beauty playground: bright lights, immersive booths, and a seriously tempting lineup of hair care brands like L’Oréal, Urban Care, Mise en Scene, Dove, and Naturals by Watsons (just to name a few).
A Free Makeover? Yes, Please!
One of the highlights? Free hair color and styling sessions. Yup—Watsons, in partnership with Parlon, made sure every guest got a taste of what it means to truly “flip it and flaunt it.” I had a [briefly describe your service—e.g., hair color consultation, scalp analysis, hair curling session], and I was surprised by how personalized everything felt. It wasn’t just “here’s a product, now go.” The stylists actually asked about my hair goals and gave advice tailored to my hair type.
Learning as I Go
I also got to try the scalp and hair analysis, which honestly opened my eyes. Apparently, some of the hair issues I thought were “normal” could easily be solved with the right products—and lucky for me, all of them were available at Watsons.
Watsons also launched “Hair Chair Stories,” a content series I’ve now found myself binge-watching on Instagram. Hosted by Dr. Jarische Lao-Ang, hairstylist Dominic Mangat, and Watsons Beauty Advisor Rachel Samon, it’s packed with practical tips on everything from dandruff to coloring upkeep. It’s the kind of content that makes you go, “Finally, someone gets it.”
My Takeaway
As someone who’s always seen hair as just a part of my routine, this event helped me see it as a reflection of self-expression and self-care. I left feeling refreshed, educated, and honestly—ready to switch up my hair game more often.
If you didn’t catch the event, don’t worry. You can still experience the magic by visiting any Watsons store, checking out their app, or exploring their hair care lineup online. With exclusive deals (hello, Buy 1 Take 1 and up to 50% OFF) and hundreds of trusted products, flipping and flaunting your hair is just a few taps away.
So to Watsons—thanks for giving us the space to feel bold, seen, and beautiful, one strand at a time.
