JTI Introduces New Nordic Spirit Variants in the Philippines

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JT International (Philippines) Inc. (JTI) is expanding its Nordic Spirit nicotine pouch portfolio in the Philippines with the launch of two new flavors, Dark Pop and Red Frost.

Nordic Spirit was introduced to the Philippine market in 2023 as part of JTI’s portfolio of smoke-free and vapor-free nicotine products. The brand offers nicotine pouches designed around a compact and discreet format.

For 2026, the brand adds two new flavor options. Dark Pop features fizzy, refreshing, tangy, and aromatic notes, while Red Frost combines a fresh profile with cool peppermint.

The new variants are available through nordicspirit.ph, as well as selected e-commerce platforms including Shopee, Lazada, Pick.A.Roo, Foodpanda’s Pandamart, and Ralph’s Wines and Spirits. They are also available at selected convenience and retail stores, including 7-Eleven, Uncle John’s, Lawson, The Marketplace, Lighters Galore, and Swebest.

Nordic Spirit is intended for adults aged 18 and above and contains nicotine, which is addictive.

The latest launch adds to JTI Philippines’ growing portfolio, which includes international tobacco brands such as Winston, Camel, Mevius, and LD, alongside local brands Mighty and Marvels. The company also distributes smoke-free and vapor-free nicotine products, including Nordic Spirit.

JTI Philippines operates nearly 40 branch offices across the country and employs close to 5,500 people. Its Philippine operations include its headquarters and global business services center in Taguig City, as well as a manufacturing facility in Malvar, Batangas.

For more information about JTI Philippines, visit JTI Philippines.

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