Tmall Global Ramps up Support New Sellers Entering China

Streamlined on-boarding and upgraded digital solutions to help SMEs tap into the world’s largest consumer market

Alibaba Group’s cross-border business-to-consumer marketplace Tmall Global today announced a new suite of solutions at the 2021 Tmall Global New Seller Virtual Summit to help overseas brands including those in the Philippines capture growing consumption opportunities in China. Tmall Global is committed to providing a suite of solutions to help new overseas sellers capture these opportunities and assisting brands to bring quality products into China market,” said Maggie Liu, General Manager of Tmall Global.

The registration for Tmall Global can be completed using the platform’s new self-service portal and getting started to open a storefront will take as little as 30 days. With its new Official Operating Service, merchants of all sizes, including those with zero Chinese ecommerce operational experience, can launch their brands smoothly on Tmall Global.

In addition to a streamlined on-boarding process, overseas brands and retailers will receive tailored consultation, operations and content support as well as other value-added services through Tmall Global and its extensive partner network worldwide.

The 2021 Tmall Global New Seller Summit is the first-ever virtual summit hosted by the platform with regional and category-specific content sessions spanning seven time zones from today until January 21. Other value-added services that new sellers can enjoy include first mile storage and shipping, all-round insurance and supply chain finance.

Currently, Tmall Global offers a range of operational solutions aimed at helping overseas merchants find the most suitable business model for reaching Chinese consumers. Those who want to test the sales potential of their products in China can start by utilizing Tmall Overseas Warehouses solution, or Tmall Overseas Fulfillment (TOF), set up for direct fulfillment to consumers.

With its comprehensive and high-quality offerings, Tmall Global has been successful at meeting new consumer demand as the appetite for imports and new, personalized, or limited-edition products continued to grow.

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