The long wait is over for the Zenfans as Lazada Philippines and ASUS Philippines joined forces to launch the ZenFone Max Pro, the long awaited, most powerful Battery King yet in time for the celebration of the two companies’ prosperous long-term partnership.
Zenfone Max Pro shook the mobile landscapes of ASUS India and ASUS Indonesia. In the Philippines, the launch was held in Versus Barcade at Bonifacio Global City last June 7 in an intimate gathering. The Zenfone Max Pro is set to go exclusively online this 25th of June on Lazada Philippines. Also, Lazada Philippines and ASUS Philippines stated that starting on the 8th of June, a pre-registration for interested buyers of the ZenFone Max Pro will be opened.
“Lazada is proud to be ASUS’s exclusive partner with the launch of the ZenFone Max Pro in the Philippines. This new Battery King smartphone is a proof of ASUS’s continued commitment to understand our customers’ needs and launch innovative products that best fit to all kinds of interests,” said Raymond Alimurung, Chief Operating Officer of Lazada Philippines. “Our brands will continue to collaborate to ensure we offer the best and latest products for our customers to enjoy.”
ASUS Philippines Country Manager, Mr. George Su, also added: “Our companies share the same view, and that is to provide the most incredible experience at value for money. I am very proud to have shared the launch of the ZenFone Max Pro with Lazada Philippines. Together, we will work together push for the success of the ZenFone Max Pro, as we have seen with the Lazada Indonesia and ASUS Indonesia who were able to sell 2,000 units in just 15 seconds.” Su continued, “This is one of the partnerships we look forward to continue nurturing and growing.”
The Most Powerful Battery King yet, ZenFone Max Pro
The ZenFone Max Pro will mostly be appreciated not only by gamers but smartphone enthusiasts due to the long lasting power of this fone. It is a killer combination of a 5,000 mAh battery and the Qualcomm Snapdragon 636 which yields to a no-lagging, premium performance unlike the regular smartphones. The Adreno 509 GPU which allows the ZenFone Max Pro to handle games smoothly.
Enjoy taking photos using 13MP+5MP dual rear camera as well as an 8MP selfie camera. For optimum productivity, the latest version of pure Android™, 8.1 Oreo is included.
For official specifications, check out the list below:
Model number
ZB601KL
SoC
Qualcomm Snapdragon 636
64-bit octa-core CPU (8 x Kryo 260 cores)
Adreno 509 GPU
14nm FinFET (Low Power Plus) power-saving technology
RAM
3GB LPDDR4
Storage
32GB EMCP
Wireless Connectivity
LTE
WLAN 802.11 a/b/g/n, 2.4GHz with Wi-Fi Direct
Bluetooth 4.2 (with aptX)
Display
5.99-inch Full HD+ (2160 x 1080) Full-View IPS Panel,
450nits maximum brightness
1500:1 contrast ratio
85% NTSC color gamut
83% screen-to-body ratio, 2.5D arc glass panel
Cameras
Rear
Main rear camera:
13MP, F2.2, 80 degree view angle
25.8mm equivalent focal length in 35mm film camera
Omnivision 16880 sensor with Phase Detection AF
5 element lens
Second camera / sensor:
5MP Secondary dedicated depth sensing camera for accurate bokeh effects
Front
8MP, F2.0, 85.5 degree view angle
26mm equivalent focal length in 35mm film camera
5 element lens
Flashes
Rear and front Soft-light LED flashes
Video recording (Rear camera)
4K UHD (3840 x 2160) video recording
1080p FHD video recording at 30 / 60fps
720p HD video recording at 30 fps
Still photo shooting while recording video capability
Audio
NXP smart amplifier
1.7x louder volume with Max-Box (passive amplifier)
SIM / Memory card support
Triple-tray card Support:
Tray 1: 4G Nano SIM* / Tray 2: 3G Nano SIM* / Tray 3: microSD card up to 256GB
*Only one 4G and another 3G data connection supported simultaneously
Wired Connectivity
USB 2.0 Micro USB
3.5 mm combo audio jack
GPS
GPS, AGPS, GLONASS, BDS
Construction
Metal body with 2.5D contoured display glass panel
Biometric Security
Face Unlock, Fingerprint unlock with 5-finger recognition
Battery
5000 mAh
Dimensions
159 x 76 x 8.46 mm / 180 grams
Colors
Meteor Silver, Deepsea Black
OS
Pure Android 8.1 Oreo with future upgrade to Android P v9.0
Market Availability
Experience limitless possibilities with the ZenFone Max Pro for just the price of PHP 9,995.00 on June 25, 2018, with the pre-order process beginning on June 8, 2018! So do not forget to tune into the Lazada Philippines website for a chance at latest and most powerful Battery King yet and a trip for one to Europe!
For more information on the ZenFone Fone Max Pro, the ZenFone Max series, and other incredible products from ASUS, tune in to the ASUS Philippines Facebook Page and the ZenTalk Philippines Forum.
