UMG Philippines is urging fans to flood social media with posts celebrating the anniversary of Sienna’s “Die on This Hill,” featuring Filipino artists and fan-created content as the singer’s anticipated January 9 return approaches.
In its announcement, UMG Philippines encouraged supporters to use available clips featuring SB19’s Stell, BINI’s Sheena, Maloi, and Jhoanna, Janine Berdin, and other personalities—or create original content to mark the occasion.
The company said it would share links to fans’ posts with its international team, encouraging everyone to tag @umgph and submit their published links.
Sienna’s return is scheduled for January 9, but the announcement does not specify the year or clarify whether the date refers to a concert, another appearance, or a broader comeback. Further details have yet to be confirmed.
UMG Philippines also clarified that it cannot promise ticket allocations because the event is not produced by the company.
FANS, IT’S YOUR TIME TO SHOW UP!
Create your videos, share your favorite moments from “Die on This Hill,” celebrate Sienna’s music, and help spread the word across social media. Tag @umgph and send the link to your post so the team can see your support.
There are no guaranteed ticket rewards, but every post can help amplify the celebration and show just how strongly fans stand behind Sienna.










