TOYCON 2025 is shaping up to be the most spectacular edition of the Philippines’ biggest pop culture event. Now in its 22nd year, TOYCON PH continues to evolve, expanding its vibrant community and embracing fresh trends while staying true to its roots. This year’s theme “Celebration” perfectly reflects the diversity, creativity, and passion of fans and creators alike. Here’s everything you need to know about TOYCON 2025 and why you shouldn’t miss it.
Bigger, Bolder, and Better Than Ever
TOYCON 2025 returns to the SMX Convention Center Manila from June 13 to 15, and it’s bringing an unprecedented lineup of features and experiences. Partnering again with MINDstyle’s POP LIFE Festival, this year’s event promises to be a massive celebration of everything we love about pop culture—toys, anime, cosplay, gaming, music, and more.
With over 400 exhibitors and vendors, the dealer floor is set to be the largest in TOYCON history. Expect to see both classic collectibles and brand-new releases, including exciting launches from Collectormates, ThrillJoy, Minix, CaDa, Rastar, and more. Legendary names like Lego, Bandai, Tamashii Nations, and Banpresto will also showcase exclusive items.
New Communities, New Experiences
TOYCON 2025 proudly welcomes the trading card game (TCG), battle gaming, and cosplay communities into its fold. A dedicated TCG Alley features 60+ vendors and a partnership with Mana Underground to host tournaments and hobby experiences. Cosplayers will enjoy a vibrant new cosplay zone, along with meet-and-greets with international talents like Een, Kitz Cua, Tiny Asa, and Chanel Yui.
Exclusive Collectibles and Launches
Known for its exclusive limited-edition items, TOYCON 2025 raises the bar once more. Don’t miss highly anticipated reveals from Quiccs, ThrillJoy, and Collectormates, along with a VOLTES V Event Exclusive collectible.
For NBA fans, official NBA merchandise will be available for the first time at TOYCON, tapping into the sports collectibles market.
TOYCONCert: Music Meets Fandom
The TOYCON experience extends into the world of music with TOYCONCert, featuring live performances by top local and international artists. Acts like Starmarie, Miura Ayme with Miko, Beverly, and others will light up the stage, offering fans an unforgettable experience that merges music and pop culture.
Star-Packed Guest Lineup
TOYCON 2025 is bringing in big names from around the world. Fans of Japanese tokusatsu and anime can look forward to special appearances by:
- Ryota Ozawa (Gokai Red) and Yui Koike (Gokai Pink) from Kaizoku Sentai Gokaiger
- Miyuki Ueda (Voltes V, Combattler V, Daimos)
- Rica Matsumoto (Pokémon, Yu-Gi-Oh!, Hunter x Hunter)
- Yuriko Yamaguchi, voice of Nico Robin (One Piece), Ritsuko Akagi (Evangelion), and Nurse Joy (Pokémon)
Plus, the first-ever Tagalog One Piece voice actor reunion will bring together the entire Straw Hat Pirates cast for a unique fan panel and meet-and-greet.
Celebrating Local Talent
The Artist Alley will host over 100 exhibitors, showcasing everything from art toys to independent comics and handmade crafts. Visitors are encouraged to support Filipino artists and discover original creations you won’t find anywhere else.
Competitions and Contests
TOYCON 2025 will feature a full slate of contests celebrating creativity, skill, and fandom:
- CosKon Cosplay Competition
- International Art Toy Design Contest (winning design produced by MINDstyle!)
- TOY CLICK Toy Photography
- COSCLICK Cosplay Photography
- Action Figure and Mecha Customization
- Doll Dress-Up Contest
Each contest promises exciting prizes and the chance to shine among fellow enthusiasts.
Classic Gaming Revival
Get nostalgic with a retro LAN party zone courtesy of Republic of Gamers, featuring classic titles like Starcraft, Counterstrike 1.3, and DoTA 1. One game will be featured each day in a thrilling team-based tournament format.
Honoring Filipino Pop Culture Icons
Every year, TOYCON honors individuals who have made a significant impact on Filipino pop culture through the Pinoy Pop Culture Icon Awards. Past recipients include:
- Alodia Gosiengfiao (Cosplay Queen)
- Michael V. (Comedian and actor)
- Big Boy Cheng (Collector and founder of Secret Fresh)
The 2025 awardee will be revealed at the event, continuing the tradition of celebrating Filipino creativity and influence.
Join the Celebration
TOYCON 2025 is more than just an event—it’s a vibrant celebration of everything that brings the pop culture community together. Whether you’re a lifelong collector, casual fan, or newcomer, there’s something for everyone to enjoy.
👉 Save the date: June 13-15, 2025
📍 SMX Convention Center Manila
Visit www.toyconph.com for updates, and follow TOYCON PH on social media:
📸 Instagram: @phtoycon
📘 Facebook: facebook.com/toyconph
🎵 TikTok: @toyconph
📺 YouTube: youtube.com/toyconph
