This Weekend: Discover the Matcha & Hojicha Collective at Eastwood City

Sip, snack, and shop as The Modern Market brings tea drinks, pastries, flowers, scents, accessories, and café finds to Eastwood Central Plaza.

Calling all matcha enthusiasts and café hoppers—your next weekend destination is here.

From June 19 to 21, 2026, The Matcha & Hojicha Collective takes over Eastwood Central Plaza, transforming the vibrant lifestyle hub into a haven for lovers of Japan’s beloved green teas.

Presented by Megaworld Lifestyle Malls in partnership with The Modern Market, the three-day event brings together some of Metro Manila’s most exciting matcha and hojicha merchants for a celebration of specialty beverages, artisan pastries, café-inspired dishes, and curated lifestyle finds.

A Fresh Take on Japan’s Favorite Teas

Expect far more than the classic cup of matcha.

The festival showcases creative interpretations of the iconic Japanese tea, featuring innovative flavors inspired by beloved local and international favorites—including biko, mango manchego, banana pudding, and other café-style creations that put a fresh twist on traditional matcha.

For those seeking something richer and more mellow, hojicha offers a comforting alternative. Known for its distinctive roasted aroma and naturally earthy flavor, the roasted green tea has become a growing favorite among specialty cafés for its smooth, warm finish.

Together, matcha and hojicha continue to redefine modern café culture, proving that heritage teas can be both timeless and delightfully contemporary.

Discover Metro Manila’s Matcha Favorites

Visitors can explore an exciting lineup of specialty cafés and brands, each offering its own unique take on matcha and hojicha.

Participating merchants include:

• Block 6 Cafe
• Cali Matcha
• Days Off Space
• Do Güd Cafe
• Jamie’s Matcha
• Klub Kame
• No Doze
• Nuki Nuki

From handcrafted beverages and freshly baked pastries to café comfort food, every booth promises something worth discovering.

More Than Just Tea

Beyond the food and drinks, guests can browse a thoughtfully curated selection of lifestyle products, including handcrafted accessories, floral arrangements, home scents, and other unique finds that perfectly complement the festival’s cozy café atmosphere.

Whether you’re searching for a new favorite brew or a charming gift, there’s plenty to explore throughout the weekend.

A Weekend Worth Savoring

The Matcha & Hojicha Collective reflects the growing popularity of Japanese tea culture in the Philippines, where traditional ingredients continue to inspire creative culinary experiences and modern café innovations.

The event will be open at Eastwood Central Plaza from 11:00 AM to 10:00 PM on Friday and 10:00 AM to 10:00 PM on Saturday and Sunday. Best of all, admission is free.

Whether you’re a longtime matcha devotee, a first-time hojicha explorer, or simply looking for a fun weekend destination with family and friends, Eastwood City offers the perfect place to sip, snack, shop, and discover something new.

For updates and more information, visit megaworld-lifestylemalls.com or call (02) 8462-8888.