Samsung cements position as a world-class leader in customer experience, securing top Stevie awards for its service transformation
Samsung Electronics Philippines has once again raised the bar for customer service excellence, emerging as the only Philippine-based consumer technology brand to secure a Gold Stevie Award for Customer Service Success — Technology Industries at the prestigious 20th Stevie Awards for Sales and Customer Service.
Further solidifying its leadership, Samsung Philippines also clinched top honors across multiple categories, including Gold Stevie Awards for Innovation in Customer Service Management; Planning & Practice, Innovative Management in Consumer Product and Sales Industries, and Most Innovative Customer Service Department/Team of the Year at the 13th Asia-Pacific Stevie Awards.
Recognized globally as the premier awards program for customer service, contact centers, business development, and sales professionals, the Stevie Awards received more than 2,100 nominations from 41 countries this year alone—making Samsung Philippines’ achievement even more significant on the world stage.
These accolades position Samsung Electronics Philippines as a powerhouse of innovation, not only within the country but across the Asia-Pacific region. At the core of this success is a robust “care-first” culture, reinforced by strong operational discipline and seamless cross-functional collaboration—key drivers behind its sustained competitive advantage.
Samsung Philippines’ momentum continued at the 2026 Asia-Pacific Stevie Awards, where it garnered three additional Gold Stevie recognitions. These wins reflect a transformative year for the company’s customer service operations, marked by a strategic shift from reactive service recovery to a proactive, data-driven care model.
Through comprehensive customer experience (CX) process re-engineering and the integration of advanced CRM technologies, Samsung Philippines has enhanced its ability to anticipate and address customer needs even before they arise. This forward-thinking approach has also strengthened repair quality, stabilized customer interactions, and ensured better alignment between internal teams and service partners.
With an impressive collection of both global and regional Stevie Awards, Samsung Philippines’ customer service team now stands among the most recognized and respected in the region for 2026.
“At Samsung, customer satisfaction is central to everything that we do,” said Moonsoo Han, President of Samsung Electronics Philippines. “Our commitment goes beyond innovation—it’s about delivering exceptional care that evolves with our customers’ needs. These recognitions affirm that our focus on the customer journey is just as important as the technology we create.”
As Samsung continues to innovate, its customer-first philosophy remains clear: true leadership is defined not only by cutting-edge products but by the quality of care that supports every customer experience.
