Soupstar Music Marks 25th Year by Ushering in a ‘New Era’ Partnership

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Soupstar Music Marks 25th Year by Ushering in a 'New Era' Partnership_2

The independent music company celebrates its milestone with limited-edition cap release and a series of year-end events honoring OPM, culture, and community

Soupstar Music is celebrating a monumental milestone—25 years of championing Filipino music—with a special collaboration with global lifestyle brand New Era. Their limited-edition commemorative cap officially launched on November 13, 2025, at Hideout Resto & Bar, capturing Soupstar’s enduring impact in shaping the intersection of music, street culture, and modern Filipino lifestyle.

The launch gathered Soupstar’s vibrant community of artists, partners, and longtime supporters, highlighted by standout performances from Moonstar88 and HEY JUNE!. The event symbolized both a reflection of the label’s legacy and a bold nod to its future.

Soupstar shares that its longevity comes from treating its journey not as a competition, but as a series of meaningful and challenging laps — each one fostering growth, resilience, and renewed purpose.

“When we started Soupstar, we didn’t set strict expectations,” the team reflects. “Reaching 25 years is a major milestone for any management company. It’s something to celebrate — a testament to our hard work, passion, and commitment through the decades.”

This year’s anniversary activities include Soupstar Night at 123 Block, the immersive Soupstar Museum at Velvet Playground, and the jam-packed celebration 25 Years of Torete at Eton Centris. The New Era collaboration stands out as one of its most iconic highlights.

A longtime cap enthusiast, Soupstar Music CEO Darwin Hernandez shares how the partnership naturally came to life.
“I’ve always loved New Era caps. Over the years, both brands have supported each other in different events. One day, the idea for a New Era x Soupstar collab just clicked. And the timing was perfect—we’re celebrating 25 years.”

At the launch, Moonstar88 and HEY JUNE! delivered electric sets that paid tribute to Soupstar’s past and future.
“It’s a simple celebration of Soupstar artists and friends,” Hernandez adds. “Moonstar88 is the first band we ever signed, while HEY JUNE! represents the beginning of our new era.”

A Year of Concerts and Celebration

As part of its 25th anniversary, Soupstar Music partners with Eton Centris and Redlines Entertainment Production for two major November events:

• Beyond Beats: An Eton Celebration of Music and Gratitude
November 5, 2025 – Eton Centris Activity Center, Quezon City

• Eton City Thanksgiving
November 29, 2025 – Eton City, Laguna

Both shows feature Moonstar88, who are also celebrating the 25th anniversary of their iconic hit “Torete,” with new music already in the works for 2026.

Championing OPM for 25 Years

For a quarter-century, Soupstar Music has helped shape the sound of Original Pilipino Music as a dedicated management and independent label representing influential acts such as 6cyclemind, Banda ni Kleggy, Better Days, Gracenote, HEY JUNE!, Imago, Jem, Kiss n’ Tell, Mizael, Moonstar88, Sandwich, Teeth, The Vowels They Orbit, Ultracombo, and WE GOT.

The label has consistently expanded its footprint with local concerts, bar and mall tours, campus gigs, and corporate events. Through industry changes and evolving platforms, Soupstar’s mission remains unwavering.

“Tuloy-tuloy lang kami. Wherever the platforms are, we show up. And we continue collaborating with record labels. I firmly believe in partnership,” Hernandez emphasizes.

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