AWERTI – Livestream Analytics Powerhouse’s New Branding

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AWERTI Feature Image

AWERTI has officially replaced ESM.one, marking the company’s shift from esports viewership to all-encompassing livestream analytics. The rebrand reveals a vision that now spans entertainment, sports, politics, and more.

From Niche Esports Beginnings to Global Analytics

AWERTI Founders

Founded in 2016 by Ivan Danishevskiy, Artyom Odintsov, and Ihor Kryvych, ESM.one launched Esports Charts to bring transparency to esports streaming. Over time, the platform grew into the industry’s premier source for esports viewership data.

“Back when we started, esports was growing fast — but reliable viewership data was almost nonexistent. We built Esports Charts to make that data accessible, not just for fans but for global brands as well. And we succeeded — the platform is now the global standard for esports viewership analytics.

As the team’s expertise expanded, so did their mission. Today, the company provides insights to clients across gaming, sports, politics, and more, helping them understand real-time streaming audiences across dozens of platforms.”

Artyom Odintsov, CEO and co-founder of AWERTI

A Broader Mission Under the AWERTI Banner

This isn’t just a rebrand,” Odintsov adds. “AWERTI represents the full scope of who we are now: a data-driven product company building the ecosystem for everything streamed live.”

What is AWERTI?

AWERTI is a global analytics firm transforming livestream data into actionable insights. Leveraging a proprietary tech stack, AWERTI covering multiple streaming platforms. Its tools empower brands, organizers, creators, and investors to measure audiences with trusted, real-time metrics.

“We’ve built a unique tech stack that covers over 25 streaming platforms — something no one else in the market has. What started as an esports analytics project is now a powerful infrastructure used by industry leaders around the world.

Our mission is to bring transparency and trust to livestreaming analytics. We help companies measure and understand their audiences — and make decisions based on verified data and clear methodology.”

Ihor Kryvych, CTO and co-founder of AWERTI

Core AWERTI Products

  • Esports Charts – Industry standard for esports viewership analytics. Tracks tournaments across 25+ platforms.
  • Streams Charts – Real-time data on Twitch, YouTube, Kick, TikTok, and more, covering over 50 million channels.
  • DoHuya – Dedicated analytics for China’s DouYu and Huya platforms.
  • Chess Watch – First advanced analytics suite for livestreamed chess tournaments.
  • MIRAI by Streams Charts – New influencer marketing agency for streamers and creators.

Trusted by Leading Brands & Media

AWERTI’s insights guide decisions for Red Bull, Amazon Alexa, Electronic Arts, AMD, Ubisoft, Logitech, and others. Its data has been regularly cited and featured in:

  • Bloomberg – “The Future of Mobile Esports” via Esports Charts
  • The New York Times – 2024 LoL World Championship coverage via Esports Charts
  • CNN España – FC Barcelona’s João Mendes signing analytics and insights
  • Forbes Australia – Kick platform data and analysis

Presidential offices in the US and Mexico have also referenced AWERTI’s data.

Looking Ahead

The company has just begun its journey in under the AWERTI name. The company will roll out new products, enter fresh markets, and deepen its livestream analytics reach

You can follow them on their journey by visiting their official website.

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