The Digital Success Journey of Entrepreneurs on Shopee

Since the explosion of the pandemic in 2020, Shopee became one of the essential services that the internet has yet to offer for the Filipinos bored at home. Who among us has never ordered a thing or two online? From massive heavy duty appliances to simple knick knacks can be found in this site.

However, Shopee also paved ways for business owners to open their shops amidst COVID pandemic. Entrepreneurs went digital, sharing two business owners’ success stories on the platform. With about 88,000 new online business registrations in 2020, 86,000 of these businesses registered from March to December when strict lockdown measures were implemented across the country.

Jhoanna Tabije (Abubot PH)

After being unemployed in 2018, a friend encouraged her to become a business owner through selling clothes online. She later on joined Shopee and discovered the full potential of her business.

“Being on Shopee helped us a lot. Not only were we able to reach customers from all over the Philippines, but we also got resellers from Mindanao, especially when the lockdown happened,” Tabije said. 

Abubot PH Shopee

“I really plan to use Shopee Live soon since there’s probably a market we haven’t tapped into yet.” Tabije also started joining the mega campaigns in 2019 and saw a large increase in sales as a result.

Abubot PH Shopee

Richard Salvo (randashoesofficial)

With over 87,000 followers on Shopee and an overall star rating of 4.92 out of 5, Richard Salvo’s store is on the right path to achieving even more online success. He established his footwear business but ran into financial difficulties. He took the risk of renting a stall at the mall, but the costs were too high. To continue his business without spending too much, Salvo decided to sign up on Shopee in August of 2019.

Randashoesofficial Shopee

“I was amazed because joining Shopee was very easy. I started exploring the different marketing tools within the app and used them to gain more exposure to potential buyers. We even utilized the ads and vouchers heavily that time,” Salvo said.

Randashoesofficial Shopee

However, 2020 was a challenging year for Salvo. “We were not able to sell because our couriers had to shut down their operations for a while due to the pandemic. Despite everything, we even got to expand our business on Shopee, employing 14 more personnel and renting a bigger space.” 

The obstacles did not stop Salvo and his team from achieving even greater success. At the end of the year, Salvo’s business garnered more than ₱23 million in sales with the help of his online store on Shopee. 

“We are really growing with Shopee. With our earnings, we invested in a warehouse where we can store our stocks. We also established our own Shoe Raw Material Supply Store. We bought the property where our main footwear manufacturing facility was built. We now have a total of 16 employees for our online shop alone and two footwear manufacturing facilities managed by R&A Shoes, plus seven suppliers,” Salvo added. 

Shopee 4.4 Mega Sale

These two success story are not the only sweet journey within the Shopee community. A lot of business continues to prosper amidst pandemic through innovation and hard work.

Jhoanna Tabije of Abubot PH for the upcoming Shopee 4.4 Mega Shopping Day, Tabije and her team stocked up in early March to prepare to meet the forecasted surge in orders. “Last 3.3, we received a total of 41,000 orders and are expecting more this coming 4.4.” Tabije encourages other budding entrepreneurs to try selling online as well. “I think this is e-commerce’s golden era. It’s easier, faster, and safer. Now is the perfect time to sell online. We’ve been on Shopee for three years now, and I wouldn’t have it any other way.” 

For 4.4, Salvo and his team are preparing early for the big sale. Two weeks before 4.4, they make sure that they have stocks ready and they study their business insights data to learn which items will sell the most quickly. “Our team also ensures that we have new products to offer our shoppers,” he added. 

This coming 4.4, shoppers can look forward to great deals and new items from Abubot PH and Randa Shoes. Users can also expect other brand deals and amazing promotions at the Shopee 4.4 Mega Shopping Day. For more information, visit https://shopee.ph/m/4-4.

Marc Ramos

A hopeful writer that aspires to be better than her yesterday self. En garde to tomorrow's challenges!

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Back to top button