SYKES launches AI chatbot SARAH

Addresses employee inquiries, assists applicants through Facebook Messenger

SYKES employees and even job applicants will now have an easier time reaching out to the top contact center with the launch of its new AI chatbot. Accessible in a few taps through the SYKES Philippines Facebook page (@SYKESPHofficial), SARAH, or SYKES’ Automated Recruitment Assistant and HR Helpdesk acts as an intelligent online extension of the company’s HR Helpdesk.

With SARAH, people can expect that all of their concerns are addressed faster than before with no relevant information missed. We are especially proud to be able to do that in this crucial period in our fight against COVID-19,” said Lia Lynn Marcos, Human Resources, Senior Director, APAC.

SARAH is being developed to understand both English and Filipino so people can also just type in their questions. Concerns outside SARAH’s database, meanwhile, will be relayed to a live agent, who would be glad to answer more detailed questions.

Like a true HR hero, SARAH wears multiple hats and also serves as an online colleague for both current and former SYKES employees. If they want to work for SYKES again, SARAH can also assist them in processing the checking of their re-hire eligibility.

SYKES assures employees and jobseekers alike that security is a priority with SARAH. All personal information is guaranteed protected and will be shared only within SYKES’ HR department and will be used for assessing employment records and prospects, employee concerns, identifying training needs, and actual work placement within SYKES’ sites.

Due to the ongoing pandemic, there has been an increased demand for digital services, thus maintaining SYKES’ stability amid the crisis. Through SARAH, the application process is streamlined, allowing applicants to quickly get jobs in this time of need.

“At SYKES, our mission is to help people one caring interaction at a time. We are one with those adversely affected by the COVID-19 global pandemic and hope that through SARAH, we can provide a helping hand especially to those who lost their jobs in this difficult time, so they can quickly get back on their feet,” adds Marcos.

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