(MANILA PHILIPPINES–Sony announced the most powerful APS-C mirrorless camera to date and the newest addition to its α™ (Alpha™) APS-C series of mirrorless cameras.
Alpha 6600 in Black
We have designed the Alpha 6600 to address the needs of the most demanding photographers and videographers with its versatility, making it suitable for multiple types of shooting scenarios and users.
With 425 focal-plane phase-detection AF points covering approximately 84% of the image area and 425 contrast-detection AF points, the high density and wide coverage of the AF system ensures reliable AF, even in the most challenging light conditions.
Eye AF Technology
Alpha 6600 has the latest version of Sony’s acclaimed Eye AF technology, which uses AI-based object recognition to detect and process eye data in real-time, resulting in improved accuracy, speed and tracking the performance of Eye AF for both humans and animals, and allows the photographer to concentrate only on composition.
4K Recording
The Alpha 6600 boasts internal 4K movie recording in Super 35mm format with full pixel readout without pixel binning, to capture approximately 2.4x the amount of information required for 4K movies.
Don’t miss the chance to experience the Alpha 6600 that delivers optimal results for your Digital Imaging Solution.
Pre-order Mechanics
- Customers may avail of the following packages during the pre-order promotion period starting October 18 until November 8, 2019.
| Model Name | Cash price | Freebies |
| ILCE-6600 | P 80,999 | NP-FZ100 and BC-QZ1 |
| ILCE-6600M | P 103,999 | NP-FZ100 and BC-QZ1 |
2. Claiming of pre-ordered Alpha 6600 and Alpha 6600M units will start on November 13, 2019.
3. Down-payment of P2,000 required to reserve Alpha 6600 and Alpha 6600M.
4. Customers must present a collection receipt to claim the pre-ordered unit from the same outlet where they have reserved the unit.
5. This exclusive pre-order promotion cannot combine with any existing Sony promotions.
6. Customers may avail of the pre-order promotion from all Sony Centres and allowed dealers nationwide.
Participating Dealers
● Camera Sound
● Colours
● Henry’s Professional
● Mayer’s
● TCA
● Scan and Print
● RL Appliance
● Saver’s
● AVID
● DBK Electronics
● Digikaden
For full product details, please visit:
Alpha 6600: https://www.sony-asia.com/electronics/interchangeable-lens-cameras/ilce-6600
About Sony Corporation
Sony Corporation is a creative entertainment company with a solid foundation of technology. From game and network services to music, pictures, electronics, semiconductors, and financial services – Sony’s purpose is to fill the world with emotion through the power of creativity and technology. For more information, visit: http://www.sony.net/
