Pia Wurtzbach’s new Jollibee family ambassador!

What’s better than one Pia Wurtzbach? How about two Pia Wurtzbachs, announcing to the world—or the universe, rather—the much-awaited return of a Jollibee favorite, the crispy and creamy two-na sarap Jollibee Tuna Pie, now in Original and Spicy variants?
No less than the 2015 Miss Universe herself, looking confidently beautiful as ever, is the latest addition to the star-studded Jollibee family of ambassadors.

From L-R: Event host Vince Velasco, Jollibee Brand Engagement Officer Celina Tan, Jollibee AVP for Brand PR, Communications and Digital Arline Adeva, Pia Wurtzbach, Jollibee Marketing Director for Core Products Mari Aldecoa, and Jollibee Brand Manager for Core Product Pamie Cruz.

In the brand-new commercial, two versions of Wurtzbach represent the two-na variants of the Tuna Pie. “I’ve been dreaming of working with Jollibee for a long time now,” says Wurtzbach. I even had a birthday party at Jollibee as a kid growing up in Cagayan de Oro City.

“She can be as effortlessly elegant or as fiery and adventurous as she wants, and we absolutely love that. We’re excited about all the memories we can make with Pia now that she’s part of the Jollibee family.”

What’s even better is that the new Spicy variant was an instant hit with Wurtzbach. “I love the new Spicy Tuna Pie! It’s just the right amount of kick,” she says. “Don’t worry about it being too hot! If you love the Original variant, wait ‘til you try this one!” Tuna Pie is available for dine-in, take-out, drive-thru, and delivery at all Jollibee stores nationwide. 

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