Jim Beam Is Back On High Gear!

PHILIPPINES, NOVEMBER 2019–The iconic Jim Beam Highball Pop-Up Bar will return on November 12-16 at Eastwood Central Plaza offering an even fresher experience served through the signature highball draft machines from Japan.

Building up from its first introduced earlier this year, the second iteration of the Jim Beam Highball Pop-Up Bar will feature all-new highballs that inspired by local flavors and customized for the Filipino palate:

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  1. Yuzu and Lemongrass Highball
  2. Calamansi and Pandan Highball
  3. Pineapple and Basil Highball
  4. Mango Spice Highball

JIM BEAM HIGHBALL ON HIGH GEAR

The Jim Beam Highball Pop-Up Bar at Eastwood City will also feature even more live musical performances by some country’s iconic OPM artists such as Ebe Dancel, The Juans, Clara Benin, Better Days and The Vowels they Orbit.

In between listening to these sweet tunes and drinking the freshest highballs, you can also enjoy new games with your friends like the Highball Pong or the Jim Beam Highball Claw Machine!

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Courtesy of Jim Beam Highball

Were so excited to bring back the Jim Beam Highball Pop-Up bar to the lively city that is Manila!

See you at the Jim Beam Highball Pop-Up Bar at Eastwood Central Plaza from Tuesday to Saturday, November 12-16! The bar will be open from 6 pm to 12mn.

About Jim Beam

Founded in 1795, Jim Beam is the world’s No. 1 bourbon and has been operated by one family for seven generations. 220 years of experience goes into every bottle, along with corn, rye, malted barley, water, time, pride, and true passion! Jim Beam White is the cornerstone of the Jim Beam bourbon portfolio, and it derives its rich, satisfying flavor from a treasured family recipe where every drop aged in charred oak barrels. It boasts an oaky vanilla aroma with a medium-bodied flavor with hints of vanilla and caramel.

Jim Beam is best served in a Jim Beam Highball, a tall cocktail of Jim Beam Bourbon over ice, topped with soda, and finished with a squeeze of citrus! This concoction is the ultimate drink for our tropical climate – it is without equal as a noon-time tipple, an after-work refreshed or a weekend party-starter!

About Beam Suntory Inc.

As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, and world-renowned premium brands including Knob Creek, Basil Hayden’s and Legend bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.

It created Beam Suntory in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, the passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.


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