HTC Launches One S and the Next Generation Desire V and Desire C Affordable Smartphones with Beats Audio


On June 29, at the SM North EDSA The Block, HTC launched their latest Android smartphones in the Philippine market:  HTC One S and the two models of HTC Desire, C and V all running the latest operating system, Andriod 4.0 known as Ice Cream Sandwich.

I interviewed Richard Javier, HTC’s Country Manager, about their latest smartphones and this is what he has to say:

Let us look at each of new HTC smartphones individually in detail.

HTC One S

Most awaited by local gadget fans, this must-have all-in-packet Android smartphone brings an amazing camera and authentic sound experience while combining stunning design and super-fast technology.

A Demo of HTC One S

Highlights

  • Fast Qualcomm Snapdragon S4 processor with up to 1.5GHz dual-core CPUs for an ultra-responsive interface
  • 4.3 inch bright Super AMOLED screen that brings the rich graphics come to life
  • Ultra-slim 7.9mm metal unibody for the slick look
  • Ultra-matte black ceramic surface that is four times harder than anodised aluminum, resisting the bumps and scrapes of everyday use
  • Latest patented anodisation process that creates a subtle and sophisticated light-to-dark gradient fade through the aluminium surface
  • Contoured Corning™ Gorilla Glass, the durable screen optical lamination offering wide viewing angles to make reviewing pictures and videos easy
  • Latest Android 4.0 (Ice Cream Sandwich) operating system with HTC Sense™ 4, the new version of HTC’s acclaimed user experience
  • Beats Audio™ technology is also integrated more deeply throughout all multimedia features of the phone, to deliver a more premium mobile experience
  • 25 gigabytes of free online space with Dropbox for two years – that’s enough to keep more than 10,000 high-quality photos – so it’s easy to edit, save and share your documents on the go.

Camera / Video Features

  • 8 megapixel camera  
  • Fast f/2.0 28 mm lens for stunning results even under adverse lighting conditions
  • Responsive: in just 0.7 seconds you’re able to take a shot and, with its new superfast 0.2 second autofocus, you’ll never miss a moment again
  • Smart LED flash
  • BSI sensor (for better low-light captures)
  • Amazing auto HDR mode for lifelike photos
  • Other amazing features like auto panorama stitch, group photos, .2 second burst shoot mode that beats the iPhone 4S
  • 1080p HD video recording
  • Video stabilization feature removes annoying, shaky motion
  • You can even take pictures as you shoot HD video, or extract high resolution stills from HD video in playback
  • High quality slow motion video capture and playback

For more detailed specifications, please see product page

Suggested retail price: Php 26, 990

Latest HTC Desire Models: C and V

HTC Desire C (Left) & Desire V (Right)

HTC Desire C and Desire V are next generation Desire family of affordable smart phones with Beats Audio.

Premium designed, yet affordable smartphones, allows you to hear your music just as the artist intended. “Listening to music is one of the most popular things people use their phones for, so it’s more important than ever that we deliver the power and emotion artists capture in the studio,” said Richard Javier, country Manager, HTC Philippines. “The HTC Desire family offers customers excellent design, easy access to content and fast connectivity – making them the perfect lifestyle smartphone choice.”

HTC Desire C

The HTC Desire C is great as a first smartphone or for those upgrading from an existing one. Packing a powerful battery and offering access to thousands of apps and games– available through Google Play – you will always be connected and entertained whether at work, home or on the move.

Demo of HTC Desire C

Highlights

  • 3.5 inch HVGA touch screen
  • HTC Sense 4.0 integrated with the latest Android 4.0 (Ice Cream Sandwich)
  • Easy to Shoot photos and videos with a 5MP camera and share seamlessly with the world with its intuitive upload and share process
  • Beats Audio™ technology is also integrated more deeply throughout all multimedia 
  • Available in red, white and black

For more detailed specifications, please see product page.

Suggested retail price: Php 10, 990

 HTC Desire V

HTC Desire V is a dual-SIM smartphone for busy users who need to keep track of their work and personal lives on a single mobile companion.  It is HTC’s most affordable 4-inch smartphone, and a fantastic choice for those who want to combine technology with style.

Demo of HTC Desire V

Highlights

  • expansive 4 inch WVGA screen that is easy on the eyes
  • sure grip finish that is both unique and durable in design.
  • latest HTC Sense 4.0 integrated with the latest Android 4.0 (Ice Cream Sandwich)
  • 3G and GSM
  • dual-SIM smartphone lets users switch easily between personal and work mobile phone numbers and accounts, allowing for greater freedom and cost management 
  • dual-SIM feature enables users to easily switch between networks for better coverage, and lower cost of calls and sms
  • 5 megapixel camera with fast f/2.8 aperture 34mm lens with auto focus and LED flash

For more detailed specifications, please see product page.

Suggested retail price: Php 16, 990

With these 3 new models of HTC equipped with the latest Android operating systems 4.0 (Ice Cream Sandwich) for the latest features and Beats Audio™ technology for the best mobile sound experience, the Android smartphone choices becomes more obvious.

These new smartphones are now available in HTC concept stores and authorized retailers nationwide. Go to your favorite store and check it out!

Watch out for the detailed reviews of these phones in this blog. Coming Soon.

The Event Coverage

Richard Javier, Country Manager of HTC, discussing the new phones

DJ Nathan J of Wave 891 who hosted the Press Launch telling his experience with his HTC phone to Francisco Torno III, HTC Marketing Communications Manager

Francisco Torno III, HTC Marketing Communications Manager,  listening to the question during the Q & A

Question being asked by a fellow blogger Richard during the Q & A

DJ Nathan J with HTC executives answering questions during the Q & A portion

Richard Javier drawing for the 1st HTC phone being raffled
Winner of the 1st HTC phone being congratulated by Richard Javier
Winner of the 1st HTC phone raffle thanks HTC

Richard Javier drawing for the 2nd Winner of the HTC Phone Raffle
Nathan J announcing the 2nd Winner of the HTC Phone Raffle

2nd Winner of HTC Phone Raffle

Video of the Press Launch Event:

* Credits:  Photos of the smartphones are from the HTC websites. The rest of the photos and videos are by Teddy Bear Photography.  Info and specs was derived from the press kit and HTC website.

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