Leading the way in the online food and grocery platform sector, foodpanda has taken a bold step forward by introducing a range of new products and initiatives aimed at strengthening its support for partner vendors.
During the grand “CRAVE: Creating Relationships and Advancing Vendor Experiences” summit, foodpanda showcased its unwavering commitment to building strong connections with its partners while also celebrating the success and accomplishments of these businesses.
Luis Antonio Yanga, the Commercial Director of foodpanda Philippines, expressed his excitement about hosting the summit and engaging with their esteemed partner vendors. He emphasized, “At foodpanda, we believe in cultivating meaningful relationships with our partners. We are thrilled to unveil our innovative initiatives and remarkable products, designed to empower them to drive progress and revolutionize the online food delivery industry together.”
The summit served as a pivotal platform for foodpanda to share its latest offerings and tools specially designed to support partner vendors. The company’s dedication to fostering mutual growth and success was evident throughout the event.
With this latest move, foodpanda reaffirms its position as a leading player in the online food delivery sector, not only providing customers with convenient access to their favorite cuisines but also going above and beyond to ensure the prosperity of its partner vendors.
As foodpanda continues to advance its commitment to excellence and innovation, both customers and partner vendors can look forward to an even more enriching and rewarding experience in the world of online food delivery.
Vendor support for long-time growth
To cater to the unique and diverse needs of each vendor, foodpanda places a strong emphasis on adopting a hypercare approach. This approach ensures that the programs and solutions provided are thoughtfully tailored to meet the specific requirements of its partner merchants, including those who are part of the esteemed pandapick program.
The pandapick program, introduced by foodpanda last year, has been designed as a preferred partnership initiative. Through pandapick, app users can explore a curated selection of dishes from exclusive brands available only on foodpanda. Moreover, the program extends elevated benefits to merchants who participate in pandapick, granting them access to exclusive advantages.
Luis Antonio Yanga, Commercial Director of foodpanda Philippines, stressed the significance of comprehending each vendor’s top growth objectives and addressing their pain points. Armed with this knowledge, foodpanda customizes benefits that are most relevant to each vendor. These tailored benefits include enhanced visibility on the app, marketing support, and a suite of tools to accelerate their growth and success.
By taking this hypercare approach, foodpanda demonstrates its commitment to nurturing strong and mutually beneficial partnerships with its vendors. Acknowledging that every merchant has unique needs and aspirations, foodpanda ensures that its support and resources are precisely aligned to help them flourish in the competitive online food delivery landscape.
For vendors participating in the pandapick program, this tailored approach means gaining a strategic advantage through exclusive benefits and increased exposure on the platform. As foodpanda continues to prioritize its partner merchants’ growth and prosperity, this hypercare approach will undoubtedly serve as a driving force behind their collective success.
In preparation for the much-anticipated summit, foodpanda orchestrated a special gathering to unite its esteemed pandapick partners. This meaningful engagement served as a platform for fostering discussions and exploring ways in which foodpanda can further contribute to the growth and success of these valued partners.
Recognizing the importance of providing app users with an exceptional dine-in experience, foodpanda offers exclusive discounts and deals for in-restaurant visits. To drive growth in this segment, foodpanda is introducing an enhanced QR Code scanning process for dine-in orders. This strategic move is a direct response to the escalating market demand, evident from the country’s staggering QR Code transactions amounting to P 32.7 billion in Q1 2023.
To facilitate the seamless implementation of this new feature, foodpanda partners with Tabsquare, a leading provider of innovative technology solutions. Under this collaboration, foodpanda partner vendors will be equipped with a supply of QR Codes that are personalized to their own Tabsquare accounts. Additionally, restaurant owners can review the transactions conveniently through TabSquare’s comprehensive analytics.
During the summit, partner vendors were granted a firsthand, end-to-end experience using TabSquare, demonstrating its convenience, efficiency, and seamless operations. By embracing this technological innovation, foodpanda aims to streamline restaurant operations and simplify the ordering process for customers. The introduction of dine-in and pick-up services is set to significantly enhance the value foodpanda provides to its partner vendors, empowering them to effectively meet the ever-evolving demands of today’s discerning consumers.
The summit further enriched attendees’ perspectives with insights from prominent keynote speakers. One of the notable speakers was CloudEats, a leading cloud restaurant company, offering valuable perspectives on the latest trends in the food industry.
In conclusion, foodpanda’s commitment to empowering its partner vendors through innovative solutions and tailored services is evident in its strategic partnerships and dedication to addressing market demands. By fostering meaningful engagements and providing cutting-edge technologies, foodpanda reinforces its position as a frontrunner in the online food delivery industry, ensuring unparalleled dining experiences for both vendors and customers alike.
Recognizing exceptional partner vendors
In a remarkable show of appreciation for its partner vendors’ achievements and success stories, foodpanda continues to shine a spotlight on exceptional entrepreneurs through recognition programs like the prestigious CRAVE Awards.
During the partner vendors summit, the highly esteemed CRAVE Awards took center stage, honoring remarkable vendors who have demonstrated outstanding entrepreneurial skills, remarkable brand growth, operational excellence, and exceptional customer service.
One of the keynote speakers, Mom Rose Chicken Lechon, stood as a shining example of success within the pandapick program. Initially a modest restaurant based in Bacolod, their partnership with foodpanda in 2022 marked a turning point in their journey. With foodpanda’s support, they have expanded to four branches, and a fifth one is set to open soon.
Mom Rose Chicken Lechon expressed profound gratitude towards foodpanda for amplifying their online presence and extending their reach across the region. They spoke warmly about how foodpanda consistently makes them feel valued, recognizing their hard work and dedication. The assistance provided by foodpanda throughout their milestones and growth journey has been instrumental in their decision to become a pandapick partner, further cementing their collaboration with foodpanda.
Through initiatives like the CRAVE Awards and dedicated support to partner vendors, foodpanda reiterates its commitment to nurturing meaningful and successful partnerships. By recognizing and celebrating their partner vendors’ achievements, foodpanda continues to foster a thriving ecosystem where both vendors and customers flourish.
As foodpanda remains at the forefront of the online food delivery industry, its dedication to supporting and uplifting its partner vendors remains unwavering. The CRAVE Awards stand as a testament to the remarkable growth stories and entrepreneurial excellence that flourishes within the foodpanda family.
Boosting support for MSMEs
As MSME Week takes center stage this month, it serves as a crucial reminder of the significant and invaluable role played by micro, small, and medium-sized enterprises (MSMEs) in driving the Philippine economy.
Globally, MSMEs make up about 90% of businesses, account for approximately 70% of employment, and contribute to nearly 50% of the gross domestic product. In the Philippines, recent data from the Philippine Statistics Authority highlights that a staggering 99.9% of local businesses, totaling around 1.076 million establishments, fall under the MSME category.
Within the thriving ecosystem of foodpanda, the company boasts thousands of partner merchants and shops in its food delivery and grocery services, with the majority being MSMEs. Luis Antonio Yanga, Commercial Director of foodpanda Philippines, emphasizes their commitment to supporting businesses, especially small and medium enterprises, in adapting to survive in a dynamic marketplace. Yanga states, “We believe businesses across industries – particularly small and medium enterprises – should learn how to adapt to survive. That’s where we can come in and help.”
Apart from offering an extended reach and an additional income stream for these MSMEs, foodpanda goes the extra mile in empowering them through various support initiatives. One such collaboration involves a partnership with the Online Food Vendors Marketing Cooperative (OFVMC). This joint effort encourages member contribution and shared responsibility, providing an opportunity for MSMEs to earn interest in their share capital while simultaneously expanding their industry network.
As foodpanda continues to forge strong partnerships with MSMEs, the company remains steadfast in its commitment to uplift and empower small businesses, providing them with the tools and opportunities they need to thrive in a competitive and ever-evolving business landscape. MSME Week serves as a momentous occasion to recognize and celebrate the invaluable contributions made by these dynamic enterprises that play a vital role in shaping the nation’s economic growth and development.
