Fabio Ide named as first brand ambassador for “Happy Hotels App”

Happy Hotels App, the pioneering Filipino-owned mobile application for travel aggregation, has announced its collaboration with Brazilian model, actor, and entrepreneur Fabio Ide as its inaugural brand ambassador. The partnership coincides with the launch of Happy Hotels’ exclusive mid-year sale, featuring discounts and deals of up to 50% off select accommodations.

Happy Hotels selected Ide as its brand ambassador because of his vibrant and optimistic personality, which embodies the brand’s commitment to providing joyful and satisfying travel experiences for its customers. Although he hails from Brazil, Ide has lived in the Philippines for 13 years and embraced the country’s culture, making him a true Filipino at heart.

CEO and founder Jason Lao expressed his enthusiasm about the partnership, stating that they are delighted to have Ide as their first official brand ambassador and thrilled to have him help kick-start their biggest mid-year online sale to date. Lao described Ide’s fun personality, hospitality, and happy outlook on life as the perfect representation of Happy Hotels’ brand positioning as a Filipino-made travel booking app for Filipinos.

Ide expressed his gratitude for being chosen as the celebrity ambassador for Happy Hotels, acknowledging the warmth of the people and richness of the culture that made him stay in the Philippines for over a decade. He is thrilled to work with Happy Hotels to promote local tourism and support small property owners affected by the pandemic.

In conjunction with Ide’s appointment, Happy Hotels is running a summer promotion that provides discounts of up to 50% on select accommodations. The app users can take advantage of these promotions by using the designated promo codes.

Happy Hotels App is transforming the way people book their stays by providing easy access to 107 properties throughout the country, including popular destinations such as Boracay, Siargao, Tagaytay, Palawan, Cebu, and Metro Manila. The app is available on both iOS and Android devices, providing a user-friendly interface that simplifies the booking process.

The app also features a “Calendar of Events” that lists upcoming festivals and celebrations throughout the country, allowing travelers to plan their trips accordingly. The “Near Me” section enables users to discover nearby accommodations and make reservations with ease. The app’s charitable arm also sets it apart by donating a portion of the booking fees to one of its partner non-profit organizations at the end of each successful booking process.

Happy Hotels App is dedicated to making travel affordable and accessible to all Filipino travelers. To achieve this, it has partnered with UnionBank to provide payment options, with the team continuously improving the user experience and customer service. The company plans to expand to more areas, partnering with 500 hotels, dormitels, and bed and breakfasts (B&Bs) annually. Additionally, the app will soon offer additional services, transforming it into an all-in-one travel platform, according to CEO Lao.