Samsung showcases powerful and connected innovations that propel businesses towards the future with the inauguration of its Business Experience Studio and SmartThings Home Showroom!
2024 was the year that the KPMG Global Tech Report showed that over 87% of organizations on average, have successfully adapted technology to boost their profits over the last 2 years. This digital transformation was supported by government initiatives such as the e-Goverment Master Plan, as well as the increasing investments made by the private sector in technology.
“Our goal is to empower every sector with innovations that make work smarter, businesses more efficient, and environments more connected,” said Roman Han, President of Samsung Electronics Philippines. “Every industry is operating in an era where speed, efficiency, and connectivity drive growth while also defining competitive advantage. This showroom demonstrates how AI-powered solutions and SmartThings-connected devices can come together to deliver meaningful solutions for real-world business challenges.”
Improved Efficiency and Strengthened Security
Samsung goes above and beyond just hardware; they’re also introducing a full ecosystem that connects devices and management systems into a single platform, offering Filipino enterprises the tools to adapt in a dynamic business environment quickly and more effectively. The Business Experience Studio features six immersive zones that exhibit how Samsung’s innovations can address sector-specific challenges and strengthen organizational performance.
Samsung’s unified technologies streamline operations and elevate guest comfort, especially in the hospitality sector—From frictionless check-in systems that reduce manual workload, to in-room innovations such as hospitality TVs paired with immersive audio devices, to smart cooling solutions, including the One-Way Cassette and WindFree™ Air Conditioners, which help create a relaxing environment in each room. These devices come together through SmartThings, giving guests intuitive controls and making their stay a more personalized one.
Businesses in retail or quick-service restaurants (QSRs) can optimize workflows and improve customer satisfaction. Enabling fast, contactless, and accurate ordering, Samsung Kiosks has an all-in-one payment and ordering system, reducing wait times and minimizing errors, especially during peak hours. Intelligent display solutions capture attention and drive impulse purchases by ensuring high visibility of menus and promotional content, whether placed inside or outside the store. Through VXT CMS, retailers can update displayed promotional content across stores to encourage stronger customer response.
Samsung’s connected ecosystem can help transform education and learning through interactive, flexible. And a highly efficient environment. With devices such as the Galaxy Tablet S Series, S Series Tablets, interactive boards like the Flip Pro digital boards, and Samsung TVs, Samsung can help power collaborations in modernized classrooms. Integrating Samsung DeX and AI-powered productivity tools enables students and teachers to work smarter and more collaboratively, transforming learning sessions into more engaging experiences.
Samsung’s rugged devices improve visibility and real-time coordination for industries that operate in challenging environments. Tools like the Galaxy XCover7 and Galaxy Tab Active5 are built to withstand harsh conditions, ensuring uninterrupted connectivity and productivity for frontline teams.
With security and centralized management equally vital for high-compliance sectors, Samsung Knox gives organizations full oversight of their device fleet, including instant broadcast messaging, secure location tracking, remote lock and wipe capabilities for lost or compromised devices, and constant performance and compliance monitoring. Combined with the expanded operational control of SmartThings Pro, these rugged solutions help safeguard sensitive data, streamline coordination, and strengthen business continuity in critical industries.
Seamless, Connected Home Experiences
In addition to the Business Experience Studio, Samsung also unveiled its SmartThings Home Showroom, which displays how Samsung’s connected innovations redefine domestic living. Through SmartThings, modern homes become an intelligent ecosystem where devices seamlessly communicate to create a more intuitive living experience. Aside from simplifying daily tasks, this also enriches homes for leisure or productivity through intelligent devices such as Vision AI TVs, connected monitors, and tablets. With full control over every room and appliance, homeowners experience a more responsive, personalized, and efficient home.
“The same vision that propels the development of our enterprise innovations also powers our dedication to elevating the home experience,” stated Han. “SmartThings is designed to simplify modern living. It allows homeowners to manage and control their home experience through intelligent solutions that make houses truly feel like home.”
