Discovery Primea, one of Metro Manila’s most iconic luxury developments, is elevating its commitment to innovation and sustainability through a strategic partnership with AdventEnergy, Inc., a retail electricity supply arm of AboitizPower. This collaboration marks Discovery Primea’s official transition from the captive electricity market to the Competitive Retail Electricity Market (CREM)—a move that unlocks smarter, more efficient energy management for both its hotel and residential operations.
Developed by JTKC Land and managed by Discovery Hospitality Corporation (DHC), Discovery Primea has long set the bar for elevated living and world-class service in the heart of Makati. Now, with AdventEnergy on board, the property is entering a new era—one powered by customized energy solutions, reliability, and long-term resilience.
Powering Luxury with Purpose
“This partnership is a reflection of our responsibility not only to our guests but to our residents and stakeholders as well,” said Christopher John Tiu, President and Chairman of Discovery Primea Condominium Corporation and Director of Discovery World Corporation (DWC). “As we continue to provide exceptional service and high standards of living, it is equally important that we evolve in how we manage our resources—starting with smarter, more sustainable energy choices.”
Under the agreement, AdventEnergy will provide a stable and efficient power supply tailored to the property’s operational needs, along with value-added services that further enhance energy visibility and control. Among these is Electrical Thermography, a proactive, non-invasive diagnostic service that uses thermal imaging to detect electrical faults before they escalate—minimizing downtime and maximizing safety.
Strategic Energy, Seamless Service
“Reliable energy is essential to delivering the seamless and meaningful experiences our guests deserve,” added David Pardo de Ayala, General Manager of Discovery Primea. “This partnership empowers us to future-proof our operations while staying true to our brand of heartfelt, world-class hospitality.”
Echoing this commitment, James Yu, President of AdventEnergy, shared, “Energy may be invisible, but its impact is everywhere—from lighting the hallways to powering a guest’s first cup of coffee. We’re honored to power one of the country’s most respected hospitality and residential properties with consistent, efficient, and forward-thinking energy solutions.”
Collaboration with Vision
The signing ceremony, held at the elegant Flame Restaurant on the 16th floor of Discovery Primea, brought together key executives from all partner organizations. In attendance were Danel Aboitiz, President and CEO of Aboitiz Power Corporation; James Yu, President of AdventEnergy; Gina Camacho-David, Vice President and Head of Retail Energy Sales, Solutions, and Services; and Jonathan Cruz, AVP for Business Development and Strategy. From the Discovery side were Christopher John Tiu, Jose “Jun” Parreño Jr., President of DWC and COO of DHC, and David Pardo de Ayala, GM of Discovery Primea.
More than a supply agreement, the partnership signals an ongoing collaboration aimed at enhancing efficiency, exploring innovations such as energy audits and intelligent load management systems, and building a roadmap for sustainable growth.
“Our goal is to evolve this relationship into something deeper than energy delivery,” Yu said. “Together, we can unlock new efficiencies that redefine energy management in the hospitality sector—and Discovery Primea is the ideal partner for this journey.”
Leading the Shift Toward Smart Energy
Discovery Primea now joins an expanding list of premium commercial establishments tapping into the Energy Regulatory Commission’s Customer Choice Program, allowing eligible customers to choose their own power provider in pursuit of better rates and greater control.
This strategic move reflects a broader trend across the real estate and hospitality industries: the convergence of premium living and proactive sustainability. As energy flexibility becomes a cornerstone of modern operations, partnerships like this set a precedent for how landmark properties can lead by example.
To learn more about Discovery Primea Hotel and Residences and its commitment to excellence in luxury living, visit www.discoveryprimea.com.
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