As part of its commitment to transparency, resilience, and stakeholder trust, SAFC, one of the country’s leading non-bank financial institutions, is enhancing its compliance, risk management, and communication strategies through smarter media monitoring.
In a recent strategic session with CARMA Philippines, a global leader in media intelligence, SAFC explored how advanced monitoring tools can unlock real-time insights on reputational risk and industry dynamics. The session, led by CARMA Client Services Manager Diane Therese Rozario, brought together SAFC’s teams from strategic communications, compliance, and risk management to dive into data-driven approaches that support informed decision-making.
By harnessing CARMA’s platform, SAFC can now track media and social conversations surrounding the company and its competitors, allowing it to proactively manage risks, swiftly respond to issues, and fine-tune communications as needed.
“This ongoing collaboration with CARMA Philippines reinforces our commitment to proactive compliance, risk management, and transparent communication,” said Kevin John Cabanban, President and CEO of SAFC. “In today’s rapidly evolving regulatory environment, data-driven insights are crucial to protecting our stakeholders and strengthening our resilience.”
This initiative aligns with the Securities and Exchange Commission’s (SEC) call for stronger risk management among regulated entities. While the recent Bangko Sentral ng Pilipinas (BSP) directive on Negative Media Report (NMR) screening targets BSP-supervised institutions, SAFC’s forward-thinking approach reflects its dedication to best practices—even beyond regulatory requirements.
“CARMA is proud to support SAFC in leveraging media intelligence to enhance their risk and communications strategies,” said Joanna Christina Toledo Tinio, Business Development Director of CARMA Philippines. “Our platform delivers timely, actionable insights that help organizations like SAFC navigate complex media environments and anticipate emerging risks.”
With this enhanced media intelligence capability, SAFC continues to lead by example—setting a benchmark in the non-bank financial sector through strategic foresight, accountability, and a strong commitment to stakeholder confidence.
