Shell Philippines Launches World’s First Shell Helix Flagship Auto Workshop, Raising the Bar in Car Care

May 20, 2025 – Quezon City, Philippines — Shell Philippines marked a significant milestone in automotive care with the official launch of the Shell Helix Flagship Auto Workshop in Fairview, Quezon City. This groundbreaking initiative is the first-ever Shell-branded flagship auto workshop globally and exemplifies Shell’s dedication to providing world-class car maintenance services while showcasing the expertise of Filipino mechanics.

The Shell Helix Flagship Auto Workshop is a collaboration between Shell Helix and trusted auto workshops nationwide. Its mission is to make premium, reliable automobile maintenance accessible to every Filipino motorist. Currently, flagship branches operate in Fairview, Quezon City; San Jose Del Monte, Bulacan; and Alijis Road, Bacolod, with upcoming sites in Albay, Batangas, Cagayan De Oro, Davao, General Santos, Marikina, and Zamboanga.

At the launch event in Fairview, guests experienced firsthand the blend of community expertise and premium Shell Helix products, including the acclaimed Shell Helix Engine Oils with PurePlus Technology. The event, hosted by Suzi Entrata, featured motorsport icon Marlon Stockinger and prominent car influencers such as Macoy Dubs, Danielle Cruz, Reph Bangsil, and Arianne Bautista. Car enthusiast groups like Northside, Racing Serye ng Pinas, South Scene Manila, and Tastefully Built PH also joined the celebration.

Combining Community Expertise with World-Class Service

The flagship workshops offer a comprehensive range of car care services, including oil changes, routine maintenance, and much more—all equipped with advanced tools to meet diverse vehicle needs. Shell’s continued support for local mechanics through technical training and TESDA upskilling programs now evolves into this official partnership, enhancing the capabilities and service quality of community workshops.

Leo Mendoza, Shell Lubricants National Sales Manager for Indirect Channels, emphasized, “Shell Philippines has long been a trusted partner of many auto workshops, and the Shell Helix Flagship Auto Workshop represents the natural next step in supporting local mechanics.”

Customers can also access a full lineup of Shell Lubricants—from Fully Synthetic options like Shell Helix Ultra, HX8, and SUV oils, to Semi-Synthetic Shell Helix HX7, and mineral-based HX5 and HX3—plus related products such as Shell Coolant Longlife Plus, Shell Oil Filters, and Shell Spirax. Beyond quality service and products, flagship workshops provide comfortable customer lounges, ample parking, and other premium amenities, ensuring motorists enjoy a relaxing experience while their vehicles are expertly cared for.

Community Trust at the Core

Ika Halili, Head of Marketing and Business Development, shared, “Filipino motorists trust local mechanics deeply—they rely on their expertise and recommendations, especially for oil changes.”

Shell Helix Brand Manager Jensen Garcia added, “Auto workshops are community hubs in the Philippines. Our partnership through the Shell Helix Flagship Auto Workshop highlights this trust. By uplifting these workshops, we’re investing in the heart of Filipino communities and the future of car care.”

Exclusive Launch Offers

To celebrate, customers who get an oil change at any Shell Helix Flagship Auto Workshop receive PHP 200 off on any Shell Oil Filter purchase. Plus, a free Shell Car Tumbler is given with every oil change while supplies last.

Find the nearest Shell Helix Flagship Auto Workshop and experience world-class car care today. For more details, visit shell.com.ph/ShellHelixFlagshipWorkshop.