Before doing any room makeover, consider an essential factor that sets the right mood, stimulates productivity and concentration, benefits our ocular health, and can surprisingly affect our emotions. Philips Lighting is the global leader in the lighting industry, has been around for quite a while and knows exactly what suits your needs and taste.
Philips Lighting, (Euronext Amsterdam ticker: LIGHT), believes that light plays a crucial role in the quality of life that we enjoy.
Philips Lighting demonstrated thru functional talks how proper lighting can greatly affect the settings of a household through comfortable brightness using LED bulbs. The gathering is entitled “See the World in Comfortable Brightness”.
A new marketing campaign, EyeComfort, has the goals of providing brighter comfortable lighting and achieving optimum illumination experience. The press event was held at Discovery Primea in Makati.
Meet our EyeComfort Advocates
Paulo Alcarzaren, Kelly Misa-Fernandez and Jigs Mayuga were all handpicked to represent Philips Lighting as “EyeComfort Advocates”. In their own fields, they have used proper lighting for better function and lifestyle.
Paulo Alcarzen says”In general, I’d look for versatile lights with adjustable brightness such as Philips LED downlights and ceiling lamps. You want the room to work for different purposes – bright and clean for guests, but also cozy and comfy for the family. Lighting can help you achieve both.”
He is a landscape architect who prioritizes comfort. He believes that residents should feel a sense of security and they should be able to dwell and have harmonious interaction with others. In home designs, living rooms must have the balance between personality and functionality.
Kelly Misa-Fernandez is a celebrity make-up artist and a mom who is an expert in the kitchen. Majority of her time is spent on the kitchen for cooking and eating with her family. The kitchen is where most social interactions happen, guests are received here during parties and social gatherings.
“I believe that the dining area and kitchen are the ‘heart of the home’ and act as multi-functional spaces for many households. With Philips Scene Switch bulbs, I can create different moods in my kitchen depending on the task needed to be done. It can make the room bright and energizing when I’m performing delicate chores like chopping up ingredients. It can also make the kitchen look homey, cozy and romantic for those special occasions,” Kelly said.
Jigs Mayuga is a celebrity makeup artist who benefits from proper lighting in his field of work and at home. He shared his professional preference in his choice of the right lighting. In the field, dozing off is crucial for him and his clients since they’re always on the go.
“As a makeup artist who is barely at home because of all the work travels, I see my bedroom as a sanctuary, wherein I could unwind and zone out from the world – and lights play an important role in calming my senses.”
“Make sure you’re using soft, diffused lights. Nothing that is too bright, glaring or flickering, just like the Comfortable Brightness range of LED bulbs. These work perfectly,” he furthers.
To experience first-hand the comfortable brightness of Philips Lighting’s LED products in household settings, guests had the opportunity to check up close the experiential areas.
Light beyond Illumination
For more than 125 years and still counting, Philips has been revolutionizing and innovating the illumination technologies to answer the needs of the communities for better, energy-efficient lighting solutions.
Philippines Country Manager Jagan Srinivasan says, “Our responsibility as the global leader in lighting technology doesn’t stop in producing and promoting the use of LEDs. We are also committed in educating consumers about sustainable illumination.”
“At Philips Lighting, we strive to empower the individual by bringing together in-depth understanding of user needs, lighting applications and scientific insights to create evidence-based lighting solutions for optimal vision, sense of well-being and performance. We are aware, more than anyone else in the industry, that light influences the human body in greater schemes. Our human centric lighting efforts are devoted to enhancing human performance, comfort, health and well-being, separately or in some combinations,“Srinivasan adds.
Philips Lighting’s EyeComfort platform proves that not all LEDs are equal. It provides lighting that is brighter but still gentle to to eyes in different kinds of environments – it sticks to its commitment to improve the quality of life.