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Project 50/50: Photo # 5 – DIM

This photo and post is part of my Project 50/50: Starting today December 1 until December 14, 2012 11:59 p.m., I have to post these 50 quality photos to my blog under the menu Project 50/50.


After office hours, I decided to pass by Trinoma Mall before going home. It’s actually one of my favorite mall to do street photography because it’s a bit quieter compared other malls.

I passed by the Dimension furniture and decor shop and saw in their window the letterings on the glass display:

I got an idea of a concept to shoot through the lettering. Initially I tried finding something interesting and create the depth for the concept “Dimension” or plane in different dimensions.  However, while shooting I read the top part of the sign that spells dim.  The lightbulb in brain lit and thought about word play. Wordplay is putting a twist, juxtaposition, contrast, similarity comparison using the word in the photo + another element.

I saw the lamp shades and the lights that seems to be the ideal additional element to portray “DIM” (darkness) and light.  I decided to use the f/1.8 aperture to get enough light to shoot handheld and also to make the lights unfocused to make it more interesting.

Technical Details:

Camera: Canon 40D
Lens: Canon EF 50 mm f/1.8 II
Mode: Manual
Aperture: f/1.8
Shutter Speed: 1/60 sec
ISO: 200
Metering mode: Spot
Date/Time of Day: Dec 4, 6:37 pm

Post processing: Lightroom + Silver eFex Pro 2 for black and white conversion

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To see the other photos of the project, please visit the Project 50/50 Index Page.

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