After the successful launch (see related post) last May 5, 2012 of the SM iButterfly, an Augmented Reality Application on your IOS and Android mobile devices at select SM Supermalls, SM MegaMall launched its own iButterfly campaign offering instant prizes from concepts unique to Megamall, namely: Yabu, Akiba Café, J.CO Donuts & Coffee, Papa John’s, Cha Time, Marithe Francois Girbaud, and SM Megamall Cinema.
I attended last June 8, an iButterfly catch-up event was held at the SM Megamall Mega Atrium with special guests like Tim Yap, Tessa-Prieto Valdez, Jenni Epperson, and more. Guests enjoyed an ibutterfly tutorial from YouTube sensations Petra Mahalimuyak and Bogart the Explorer and had a fun SM ibutterfly experience.
Catch iButterflies and win instant prizes from the following participating stores:
For more information, please visit the dedicated iButterfly website at: www.smibutterfly.com or visit our Facebook page: www.facebook.com/smmegamall Download, catch and win now! Here are some of the photos and funny videos of my coverage of the event:
|Tim Yap hosting the event|
|Tessa-Prieto Valdez co-hosting|
|Guest celebrities grazed the launch|
|Jenni Epperson and daughter looking at their catch|
|Celebs posing after the launch|
|Petra & Bogart poses with SM executives|